From helping families to get their foot on the property ladder to helping fellow registered providers market and sell homes on their new developments – Plumlife provides the complete package
As a multi-award-winning organisation, we have built a reputation of excellence and our expert team of marketers, sales managers and sales advisers have helped to sell thousands of properties over a quarter of a decade across the North.
For our registered provider partners, we offer a complete insight, consultancy and sales package to ensure we generate quality mailing lists which will convert into sales.
We often start a relationship via consultancy services. We can provide full market research for new developments including demand analysis, neighbourhood intelligence and selling prices.
Added to this is the benefit of our own team’s considerable knowledge and data gained from selling a variety of city and suburban homes in areas across the North West. We are able to assist in determining suitable tenures, property mix, design, specification and pricing strategies.
After delivering this insight, our marketing and advertising team shapes campaigns for your target market and helps drive interest in your homes. Whether you want a new brand for your site, traditional brochures, social media presence or an exciting campaign that cuts through, our in-house team paired with our leading partner creative agencies will help you build up powerful mailing lists that convert into sales. And if you need sales support, our friendly sales team, who consistently achieve customer satisfaction rates of over 95%, are new homes experts. As well as having detailed knowledge of the entire process from application to sales completion, team members are the perfect people to guide buyers through their journey, ensuring that they have a positive association with your own brand.
As an example, we have recently been appointed as the sales agent at Salford City Council’s 177-home flagship development, The Folds in Little Hulton.
The development is a mixed tenure site, including shared ownership, market sale and affordable rent properties and part of a growing portfolio of residential sites being developed by Salford City Council and Derive.
Prior to being instructed as the sales agent at The Folds, we worked closely with the development team to provide a comprehensive pre-sales consultancy service to get the site sale-ready. This work was complemented by our team’s knowledge of selling homes in nearby areas and we assisted in determining suitable tenures and provided expert suggestions for property mix, design, specification and pricing strategies.
After delivering this insight, the Plumlife team worked with Salford City Council to develop an exciting new brand which we are confident will appeal to the target market and build a powerful sales offer at The Folds. Our service includes multi-channel promotion, including advertising on portals such as Rightmove, social media campaigns and listing on the award-winning Plumlife website which has over 70,000 views each month.
Another customer, Cube Homes, is developing fantastic new market sale homes at its Weaver’s Croft development in Moorside, Oldham. The team has already built a strong mailing list in preparation for an autumn launch.
Cube’s Managing Director Chris Heath said, “Plumlife has delivered a professional service and we have since instructed it to work on further Cube sites following the success of the digital marketing activity, which is really paying off.”
If you feel our range of services could help your organisation, please call 0161 447 5050 or email sales@plumlife.co.uk to find out more information
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